Raising Your Content Curation to the Next Level

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As companies become media publishers as part of their social media marketing strategy, one topic that always confuses my clients is the topic of content curation, or sourcing information from 3rd party sources and then sharing them on your social media properties.  Windmill Networking Content Marketing contributor Bob Geller wrote a great post yesterday on how content curation can help complement your content marketing and social media marketing efforts.  If you’re still trying to get a grip on content curation, let me frame the topic the same way I do for my clients:

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