We asked Shel about how mid- to large-sized organisations can focus their curation efforts, and he outlines four ways organisations large and small can benefit now:

At the moment a lot of organisations are curating on a longitudinal basis. You can see what they’ve curated for the last week, the last month etc. I would like to see organisations curating around an event. Take a product launch — they could curate who’s saying what from among their customers, partners and consumers.

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