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Content Curation – How to Find the Right Ingredients [Infographic] by Curation Traffic

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Content has been the buzzword for awhile now and businesses of all sizes are in a race to figure out how to create the content their customers want. One way to avoid building all your content from scratch is to curate or aggregate — i.e., collect — relevant, high-quality content that other people have already created.

Here’s a few things missing from this infographic:

  • Consistency – content curation pays off the more  you keep to it and the more consistent you are with your efforts.
  • Owning the platform – without owning the platform you’re giving up huge amount of conversions.
  • Listening platform – while the infographic talks about it it’s actually one of the most important parts of a successful content marketing plan.