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If You Can’t Be a Creator, Then Be a Curator by Scott Scanlon

Curation Tips , , , , , , , ,

A really good point made here. Google has upped the ante for quality content and because of this it’s important that you have an ongoing content strategy. It’s also important that your site stays fresh and curates reliable sources.

There’s an important point to be made here about content creation. I think curation is a perfect strategy to test out if you can keep a schedule that would be required for true creation.

The other thing that curation does for you is it helps you get a good feel of the market. As you curate for a while you’ll start to see trends and opportunities for your own unique content.

After Google raised the standards for quality content with the Panda Update and integrated social with search, the message was delivered loud and clear to thesearch industry: only quality content can help your website sustain its search presence. This has grown the demand for content writers.

Will content published just for the sake of adding words via blog posts suffice and help your web presence survive? No.

On the World Wide Web it’s the survival of the fittest. Your blog content has to face this Darwinian test and prove that the content meets the quality standards of Google and is worth sharing.


One thought on “If You Can’t Be a Creator, Then Be a Curator

  1. Pingback: The big issue: content creation and originality | Content Rambler

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